Job Summary: Team member that develops sales and marketing strategies for the assigned trade area. Such strategies and the resulting initiatives will be designed to achieve NbC’s financial and strategic objectives. The Market Development Manager is to expand sales, event participation, brand awareness and the organization’s footprint in the assigned trade area. Also responsible for leading the exploration of new markets and new business models that leverage NbC’s unique core competencies, consistent with the bakery’s goals. New market and business development to be accomplished by cultivating executive-level relationships with NbC’s existing strategic partners and by developing new relationships.
Essential Responsibilities and Accountabilities:
1. Increase trade area sales. Develop, communicate and implement new sales strategies and tactics focused on accelerating sales. Anticipate and respond to changes in the marketplace in order to position NbC for future opportunities within the assigned trade area. Lead the bakery’s pursuit of new business and market development opportunities with accounts in an executive, professional and decision-making capacity. Develop and maintain relationships with key business partners. Coach, mentor, train and provide direction for bakery personnel.
2. Attend events to generate sales revenue and brand awareness. Make connections within the community. Participate in Chamber events, business partner activities, schedule or create events and support community-based initiatives to further entrench the bakery brand in the trade area.
3. Partner closely with trade area business partners through face-to-face meetings, attending social and business networking events, and cultivate new revenue generating business relationships.
4. Assist NbC’s Owner in developing and enhancing NbC’s strategic business direction. Participate in market planning and annual bakery sales forecast. Complete all administrative requirements to track expenses, awareness activity, marketing initiatives and event sales forecasts on a weekly basis and review with the Owner. Participate in special projects and perform other duties as required.
In addition to the essential duties and responsibilities listed above, all positions are also responsible for:
· Meeting company standards pertaining to quantity and quality of work performed on an ongoing basis, performing all work related tasks in a manner that is in compliance with all Company policies and procedures.
· Adhering to Company policies, procedures, and directives regarding standards of workplace behavior in completing job duties and assignments.
Flexible work from home options available.
Join Our Growing Family
From “Happy Birthday” to “Just Because,” Nothing Bundt Cakes® is committed to bringing joy to our guests and our communities and helping make every celebration sweeter! Each bakery offers a warm and welcoming work environment with team members who embody this joy-filled brand and possess a Servant’s Heart, the Spirit of a Champion and the ability to make Genuine Connections.
With over 500 bakery locations in 40+ U.S states and in Canada, there’s plenty of opportunity to join our family!
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Employees at a franchised Nothing Bundt Cakes bakery location are employed by the franchise owner/operator and are not employees of Nothing Bundt Cakes Corporate (the franchisor). All inquiries about employment should be directed to the franchise owner/operator and not to Nothing Bundt Cakes Corporate. Each franchise owner/operator is responsible for ensuring compliance with local, state and federal law.
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